The Origins of Branding – Heraldry in contemporary Australia

Today, we’re going to go for a slight journey through history, looking at the symbols and forms of representation that have been used for centuries to denote familial traits, character and aspiration: the coat of arms. I am no medieval buff, and I am happy to open a wider conversation about this with the folks … Continue reading

Coordinating the future of the city through Brand

I’ve recently finished a piece of work for a local council in the Melbourne area called Knox City Council. It’s a bit off the beaten track and if you squint, you could swear you’ve travelled to the US and are in Springfield, MO. Stripmalls, box stores and car repair shops line the Burwood Highway in … Continue reading